diff --git a/exampleSite/hugo.toml b/exampleSite/hugo.toml
index b07cb9f80..7be9dbee6 100644
--- a/exampleSite/hugo.toml
+++ b/exampleSite/hugo.toml
@@ -408,6 +408,11 @@ pluralizelisttitles = false
     latitude = "-12.043333"
     longitude = "-77.028333"
 
+    # Tracking & Verification (optional)
+    # facebook_domain_verification = "your-verification-code"
+    # meta_pixel_id = "your-meta-pixel-id"
+    # gtm_id = "GTM-XXXXXXX"
+
     # Style options: default (light-blue), blue, green, marsala, pink, red, turquoise, violet
     style = "default"
 
diff --git a/layouts/404.html b/layouts/404.html
index 9e01ae1fe..2eb00c072 100644
--- a/layouts/404.html
+++ b/layouts/404.html
@@ -8,6 +8,8 @@
 
   <body>
 
+    {{ partial "gtm-body.html" . }}
+
     <div id="all">
 
         {{ partial "top.html" . }}
diff --git a/layouts/_default/list.html b/layouts/_default/list.html
index 1063747ea..22a377f58 100644
--- a/layouts/_default/list.html
+++ b/layouts/_default/list.html
@@ -8,6 +8,8 @@
 
   <body>
 
+    {{ partial "gtm-body.html" . }}
+
     <div id="all">
 
         {{ partial "top.html" . }}
diff --git a/layouts/_default/single.html b/layouts/_default/single.html
index 269e038fe..6531cb4f2 100644
--- a/layouts/_default/single.html
+++ b/layouts/_default/single.html
@@ -8,6 +8,8 @@
 
   <body>
 
+    {{ partial "gtm-body.html" . }}
+
     <div id="all">
 
         {{ partial "top.html" . }}
diff --git a/layouts/index.html b/layouts/index.html
index 96209d460..763773990 100644
--- a/layouts/index.html
+++ b/layouts/index.html
@@ -8,6 +8,8 @@
 
   <body>
 
+    {{ partial "gtm-body.html" . }}
+
     <div id="all">
 
         {{ partial "top.html" . }}
diff --git a/layouts/page/single.html b/layouts/page/single.html
index 09f3fefed..9e58663c1 100644
--- a/layouts/page/single.html
+++ b/layouts/page/single.html
@@ -8,6 +8,8 @@
 
   <body>
 
+    {{ partial "gtm-body.html" . }}
+
     <div id="all">
         {{ partial "top.html" . }}
 
diff --git a/layouts/partials/facebook-verification.html b/layouts/partials/facebook-verification.html
new file mode 100644
index 000000000..c1335fa23
--- /dev/null
+++ b/layouts/partials/facebook-verification.html
@@ -0,0 +1,3 @@
+{{- with .Site.Params.facebook_domain_verification -}}
+<meta name="facebook-domain-verification" content="{{ . }}" />
+{{- end -}}
diff --git a/layouts/partials/gtm-body.html b/layouts/partials/gtm-body.html
new file mode 100644
index 000000000..fafdba551
--- /dev/null
+++ b/layouts/partials/gtm-body.html
@@ -0,0 +1,6 @@
+{{- with .Site.Params.gtm_id -}}
+<!-- Google Tag Manager (noscript) -->
+<noscript><iframe src="https://www.googletagmanager.com/ns.html?id={{ . }}" height="0" width="0"
+        style="display:none;visibility:hidden"></iframe></noscript>
+<!-- End Google Tag Manager (noscript) -->
+{{- end -}}
diff --git a/layouts/partials/gtm-head.html b/layouts/partials/gtm-head.html
new file mode 100644
index 000000000..d961fac48
--- /dev/null
+++ b/layouts/partials/gtm-head.html
@@ -0,0 +1,12 @@
+{{- with .Site.Params.gtm_id -}}
+<!-- Google Tag Manager -->
+<script>(function (w, d, s, l, i) {
+        w[l] = w[l] || []; w[l].push({
+            'gtm.start':
+                new Date().getTime(), event: 'gtm.js'
+        }); var f = d.getElementsByTagName(s)[0],
+            j = d.createElement(s), dl = l != 'dataLayer' ? '&l=' + l : ''; j.async = true; j.src =
+                'https://www.googletagmanager.com/gtm.js?id=' + i + dl; f.parentNode.insertBefore(j, f);
+    })(window, document, 'script', 'dataLayer', '{{ . }}');</script>
+<!-- End Google Tag Manager -->
+{{- end -}}
diff --git a/layouts/partials/headers.html b/layouts/partials/headers.html
index a517e57f9..da65205de 100644
--- a/layouts/partials/headers.html
+++ b/layouts/partials/headers.html
@@ -98,3 +98,8 @@
 {{ end }}
 <meta name="twitter:description" content="{{ $description_plain | truncate 200 }}">
 {{ with .Param "twitter_author" }}<meta name="twitter:creator" content="@{{ . }}">{{ end }}
+
+<!-- Tracking & Verification -->
+{{ partial "facebook-verification.html" . }}
+{{ partial "meta-pixel-head.html" . }}
+{{ partial "gtm-head.html" . }}
diff --git a/layouts/partials/meta-pixel-head.html b/layouts/partials/meta-pixel-head.html
new file mode 100644
index 000000000..095571a79
--- /dev/null
+++ b/layouts/partials/meta-pixel-head.html
@@ -0,0 +1,21 @@
+{{- with .Site.Params.meta_pixel_id -}}
+<!-- Meta Pixel Code -->
+<script>
+    !function (f, b, e, v, n, t, s) {
+        if (f.fbq) return; n = f.fbq = function () {
+            n.callMethod ?
+                n.callMethod.apply(n, arguments) : n.queue.push(arguments)
+        };
+        if (!f._fbq) f._fbq = n; n.push = n; n.loaded = !0; n.version = '2.0';
+        n.queue = []; t = b.createElement(e); t.async = !0;
+        t.src = v; s = b.getElementsByTagName(e)[0];
+        s.parentNode.insertBefore(t, s)
+    }(window, document, 'script',
+        'https://connect.facebook.net/en_US/fbevents.js');
+    fbq('init', '{{ . }}');
+    fbq('track', 'PageView');
+</script>
+<noscript><img height="1" width="1" style="display:none"
+        src="https://www.facebook.com/tr?id={{ . }}&ev=PageView&noscript=1" /></noscript>
+<!-- End Meta Pixel Code -->
+{{- end -}}
