Founder-grade GTM engineer.
I build the systems under go-to-market: routing, lifecycle logic, enrichment, AI-assisted workflows, and operator tooling that remove manual drag and make revenue execution easier to trust.
- Build routing, enrichment, and lifecycle systems that remove manual GTM drag.
- Connect APIs, AI tools, CRMs, and operator workflows into one usable commercial system.
- Translate between sales, marketing, product, and engineering without turning the work into consultant theater.
- Ship artifacts teams can inspect: live tools, interfaces, case studies, and operating models.
| Outcome | Context |
|---|---|
| 160% YoY pipeline growth | Signal-based GTM operating model at Fudo |
| $424K annual savings | Replaced repetitive research and routing work with automation |
| $10M+ qualified pipeline supported | GTM systems and outbound infrastructure at Sense |
| $300M+ account portfolio | Enterprise account ownership at SurveyMonkey |
| 700K+ R&D lines | Python, JavaScript, TypeScript, HTML/CSS across public and private build work |
| Area | Example Work |
|---|---|
| CRM and workflow logic | Salesforce, HubSpot, lifecycle stages, handoff rules, routing logic |
| Data and enrichment | Clay, APIs, signal capture, account research, structured inputs |
| AI-assisted GTM | Qualification support, personalization workflows, operating copilots |
| Operator interfaces | Dashboards, practice tools, system monitors, decision support layers |
- basinleon.github.io: public site, systems portfolio, case studies, and GTM tooling entry point
- basin-signal-engine: AI career intelligence platform built in Python and Streamlit
- bs-detector: technical-sales credibility filter for outreach review
- lead-script-generator: LLM-assisted outbound scripting with signal inputs
- Basin-Operator: operator environment built from the OpenClaw fork
My career started in operations and enterprise sales, then moved deeper into RevOps, GTM systems, and automation. The through-line is simple: I like fixing the commercial system underneath the motion, not just running the motion harder.
That includes:
- Google: data quality, process reliability, operational discipline
- SurveyMonkey: enterprise account rigor and stakeholder management
- Sense: GTM systems and outbound infrastructure in a growth-stage environment
- Fudo: signal-driven GTM systems that improved pipeline quality and speed
Founding GTM Engineer, GTM Systems, Revenue Systems, and builder-first operator roles where the company needs someone who can both think through the commercial architecture and wire the system.